1. Identify the correct sequence of the media production process
(A) Content preparation.
(B) Planning.
(C) Production.
(D) Transmission.
(E) Feedback analysis.
Choose the correct answer from the options given below:
1. (A) (B) (C) (D) (E)
2. (B) (C) (D) (A) (E)
3. (D) (C) (B) (E) (A)
4. (B) (A) (C) (D) (E)
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Explanation: Planning, content preparation, production of lesson plan, sending means transmission, feedback, then analysis of feedback.
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2. Cognitive dissonance in classroom communication is the result of:
1. Filtering of messages.
2. Student interest.
3. Student-based interaction.
4. Chaotic conditions.
कक्षा संचार में संज्ञानात्मक असंगति का परिणाम है:
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Explanation: Cognitive dissonance includes conflicting attitudes, beliefs or behaviors, chaotic complex systems.
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3. Which of the following can be the major communication barriers to online teaching?
(A) Technology
(B) Legalities
(C) Student community
(D) Culture
(E) Gender
1. (A) (B) (C) only
2. (B) (C) (D) only
3. (A) (D) (E) only
4. (C) (D) (E) only
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Explanation: > In online teaching technology like the internet, smartphone or laptop requirement is an issue.
> Cultural barriers are always there whether online and offline as like in an online foreign classroom, modern-style assessments, language barrier.
> Gender: female students have a stronger intrinsic motivation to take online courses than their male counterparts, females face more issues in handling technological skills, as compared to total population female rate to enroll is low and dropout rate is more as per studies, male and female harassment is also an issue in online education.
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4. Factors that contribute for effective classroom communication are :
A. Information overload.
B. Use of unfamiliar words.
C. Balanced flow of words.
D. Circular flow of messages.
E. Mechanism to assess the feedback.
Choose the most appropriate answer from the options given below:
1. (A), (B), (C) only.
2. (A), (D), (E) only.
3. (B), (C), (D) only.
4. (C), (D), (E) only.
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Explanation: > Information overload lead over burden, and the use of unfamiliar words creates anxiety because of non understandability do not help in effective communication.
> Communication should be not too much, not too less hence balanced.
> Circular flow helps through feedback to understand impact.
> Mechanism to assess the feedback means there should be a way to take feedback.
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5. Find out the correct sequence of selectivity stages in mass communication?
A. Exposure
B. Retention
C. Attitudinal change
D. Perception
E. Attention
1. ABCED
2. BCDEA
3. CEDAB
4. AEDBC
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Explanation: We can understand through an example:
In mass media television, repeated exposure of advertisements grabs the attention of the audience, it creates perception in mind like this thing is best, information is retained in mind when they try to buy similar things, it will lead to a change in attitude and they will make a decision.
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6. Match List I with List II.
(Examples of Communication) (Type of Communication)
(A) A company boss telephones his/her secretary for some help from outside. (I) Marketing communication
(B) A company issues a circular of guidelines for its employees. (II) Horizontal communication
(C) Employees discuss certain issues among themselves. (III) Vertical communication
(D) A company sends a formal letter to its retailers and wholesalers. (IV) Informal communication
Choose the correct answer from the options given below:
1. (A)-(IV), (B)-(III), (C)-(II), (D)-(I)
2. (A)-(I), (B)-(II), (C)-(III), (D)-(IV)
3. (A)-(II), (B)-(III), (C)-(IV), (D)-(I)
4. (A)-(III), (B)-(IV), (C)-(I), (D)-(II)
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Explanation: > Help from outside is informal communication.
> Circular contains guidelines from top management to employees. Top to bottom means vertical communication.
> Issues among themselves are in the same hierarchy means horizontal.
> Formal letter to its retailers and wholesalers is part of marketing.
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7. Find out the correct sequence of the following transmissions:
a) Narrowcasting
b) Telegraph
c) Broadcasting
d) Telephone
e) Podcasting
(1) (A). (C). (B), (E) (D)
(2) (B), (D), (C), (A), (E)
(3) (C), (D), (E), (A), (B)
(4) (D), (E), (A), (B), (C)
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Explanation: > In 1843, Morse built a telegraph system from Washington.
> In 1876–1877, telephone by Alexander Graham Bell and Elisha Gray.
> In 1895, the first radio broadcasting from a temporary station set up by Guglielmo Marconi.
> In the 1960s, niche marketing is narrowcasting to provide customized products during the “Golden Age” of television by J.C.R. Licklider.
> Latest is Podcasting: It is a free service under which users can download audio files (like MP3s) from a podcasting Web site to listen, for example: Spotify.
In the 1980s, podcasting was previously known as “audio blogging”.
In 2004, BBC journalist Ben Hammersley invented the term podcast.
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8. Statement I: The content and style of communication are the predictor variables of effective teaching.
Statement II: A good and communicative teacher evokes relatively less questions from the students.
(1) Both Statement I and Statement II are true.
(2) Both Statement I and Statement II are false.
(3) Statement I is correct but Statement II is false.
(4) Statement I is incorrect but Statement II is true.
कथन I: संचार की सामग्री और शैली प्रभावी शिक्षण के पूर्वसूचक चर हैं।
कथन II: एक अच्छा और संचारी शिक्षक विद्यार्थियों से अपेक्षाकृत कम प्रश्न पूछता है।
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Explanation: Statement I is correct whereas Statement II is wrong because a good teacher engages learners through interactions and evokes the learner’s interest.
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9. Announcement of arrival and departure of trains at railway stations is:
(1) Spatial communication.
(2) Organisational communication.
(3) Public communication.
(4) Sectional communication.
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Explanation: Public communication is to share programs, ideas or propaganda to the public at large like railway announcements, press conferences.
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10. Classroom communication involves:
A. Listening by learning.
B. Formal lecturing.
C. Informal discussions.
D. Less importance to feedback.
E. Explaining.
(1) (A). (B). (C) only
(2) (B). (C), (D) only
(3) (B), (C), (E) only
(4) (C), (D), (E) only
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Explanation: > It must be learned by listening.
> In classrooms, communication is transactional and group communication.
Teachers give formal lectures as well as informal discussions take place. Teacher explains topics throughout the lesson.
> Feedback is important to know the impact of teaching.
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